Thursday, February 2, 2012

Why did they edit out the anti-feminist portions of the zyrtec golf commercial?

The two portions of the commercial which were the heart of the story were both removed lately. This is the cute expressions of both the mother and daughter showing amazement that even girls can

hit a golf ball.... did they get complaints?Why did they edit out the anti-feminist portions of the zyrtec golf commercial?Here's what happens. When a commercial is first aired, it is often the "long" version, up to 60 seconds. After a couple of weeks, when people are familiar with the commercial an edited (shorter) version of the commercial is played. This version continues to reinforce the message of the original commercial but the sponsor pays less for the reduced broadcast time.Why did they edit out the anti-feminist portions of the zyrtec golf commercial?Roger, there is nothing even remotely "anti-feminist " about this commercial. The ten or 11 year old daughter, after hitting a perfect shot, gives a look of confidence and the mother looks at her as if to say, it is a good thing I took my Zyrtec because I have my work cut out for me.

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Why did they edit out the anti-feminist portions of the zyrtec golf commercial?To read into the commercial that they are somehow showing "amazement that even girls can hit a golf ball" is pathetic. If any feminist complained about this commercial they are are just showing their own insecurities and ignorance. Very cute commercial.

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Why did they edit out the anti-feminist portions of the zyrtec golf commercial?
I love this commercial.

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